ADSA 8007 Revenue Generation in Sports

This course is designed to explore revenue generation in sport. Students will learn foundational sales concepts, including the sales process. Students will have the unique experiences to work with the Boston College Ticket Sales Team in learning the sales process and then applying the process through selling BC athletic tickets during class. Furthermore, students will explore the role of corporate partnership in sport, and the application of the sales process as it relates to developing solutions to achieving partner organization objectives. Students will also explore fundraising, specifically in the context of collegiate athletics, with a focus on cultivation strategies.

Course overview

Department
Advancing Studies
School
ADV
Credits
3
Level
Graduate
Offered
Periodically

Course evaluations

Response-weighted averages from Boston College’s official course evaluations (Avalanche/Blue).

Course rating
3.94 / 5 · Very Good
125 responses
Instructor rating
4.27 / 5 · Very Good
125 responses
Terms evaluated
9
Most recent: Spring 2026

Scales: overall ratings run from 1 (poor) to 5 (excellent); agreement questions from 1 (strongly disagree) to 5 (strongly agree); weekly effort from 1 (up to 1 hour) to 5 (10 or more hours).

Evaluations by term and instructor
TermInstructorCourse overallInstructor overallWell organizedClear learning objectivesIntellectually challengingHelpful assignmentsApplicable beyond courseAttendance necessaryWeekly effortResponses
Spring 2026Christopher Lacamera4.75.05.04.34.84.74.84.84–6 hrs/week6 of 10
Spring 2026Jason Blanchette4.73.85.04.34.84.74.84.84–6 hrs/week6 of 10
Fall 2025Christopher Lacamera4.34.44.44.64.44.64.64.61–3 hrs/week7 of 19
Fall 2025Jason Blanchette4.34.64.44.64.44.64.64.61–3 hrs/week7 of 19
Spring 2025Jake Hirshman2.32.83.54.02.52.53.33.07–9 hrs/week4 of 6
Spring 2025Jason Blanchette2.34.53.54.02.52.53.33.07–9 hrs/week4 of 6
Fall 2024Jake Hirshman3.93.74.14.34.04.24.33.74–6 hrs/week10 of 18
Fall 2024Jason Blanchette3.94.84.14.34.04.24.33.74–6 hrs/week10 of 18
Spring 2024Jake Hirshman4.14.34.44.44.44.44.64.44–6 hrs/week7 of 8
Spring 2024Jason Blanchette4.15.04.44.44.44.44.64.44–6 hrs/week7 of 8
Fall 2023Jake Hirshman—————————9 of 19
Fall 2023Jason Blanchette—————————9 of 19
Spring 2023Jake Hirshman4.64.74.95.04.54.95.04.91–3 hrs/week9 of 10
Spring 2023Jason Blanchette4.65.04.95.04.54.95.04.91–3 hrs/week9 of 10
Fall 2022Jake Hirshman3.33.93.94.23.63.84.13.61–3 hrs/week13 of 15
Spring 2022Jake Hirshman3.53.54.04.04.03.84.34.310+ hrs/week4 of 10
Spring 2022Michael Ricci3.53.84.04.04.03.84.34.310+ hrs/week4 of 10

Data freshness

Course and evaluation data last updated 2026-10-09. Source details and limitations are documented in Data Sources and Methodology.

Instructors

  • Christopher Lacamera
    Spring 2026, Fall 2025 · Official rating 4.69/5
  • Jake Hirshman
    Spring 2025, Fall 2024, Spring 2024, Fall 2023, Spring 2023, Fall 2022, Spring 2022 · Official rating 3.85/5
  • Jason Blanchette
    Spring 2026, Fall 2025, Spring 2025, Fall 2024, Spring 2024, Fall 2023, Spring 2023 · Official rating 4.65/5
  • Michael Ricci
    Spring 2022 · Official rating 3.75/5