ADSA 8012 Sports Media and Public Affairs

The American sports media is going through a period of profound disruption--this course will offer a comprehensive examination that business and culture. Combining scholarly knowledge with cutting-edge professional insight, associate professor of communication Mike Serazio will deliver class sessions focused on the history, theory, and critique of sports media while NFL alum and ESPN expert Matt Hasselbeck will provide behind-the-scenes stories and analysis of how the sports spectacle is produced. Topics will include sports journalism and commercialization as well as more controversial issues like politics, violence, and sexism/racism.

Course overview

Department
Advancing Studies
School
ADV
Credits
3
Level
Graduate
Offered
Periodically in the Fall, Periodically in the Spring, Periodically in the Summer

Course evaluations

Response-weighted averages from Boston College’s official course evaluations (Avalanche/Blue).

Course rating
4.09 / 5 · Very Good
97 responses
Instructor rating
4.22 / 5 · Very Good
97 responses
Terms evaluated
6
Most recent: Spring 2026

Scales: overall ratings run from 1 (poor) to 5 (excellent); agreement questions from 1 (strongly disagree) to 5 (strongly agree); weekly effort from 1 (up to 1 hour) to 5 (10 or more hours).

Evaluations by term and instructor
TermInstructorCourse overallInstructor overallWell organizedClear learning objectivesIntellectually challengingHelpful assignmentsApplicable beyond courseAttendance necessaryWeekly effortResponses
Spring 2026Neal Bendesky4.14.24.34.54.44.34.23.84–6 hrs/week18 of 21
Summer 2025Lisa Stokes4.74.84.84.94.74.94.84.94–6 hrs/week10 of 17
Spring 2025Neal Bendesky4.54.74.84.84.64.74.74.34–6 hrs/week18 of 21
Summer 2024Lisa Stokes4.84.84.84.84.64.84.84.84–6 hrs/week16 of 16
Spring 2024Neal Bendesky3.64.14.14.14.04.04.14.14–6 hrs/week16 of 19
Spring 2023Lisa Stokes3.33.24.24.24.34.14.34.14–6 hrs/week19 of 22

Data freshness

Course and evaluation data last updated 2026-10-09. Source details and limitations are documented in Data Sources and Methodology.

Instructors

  • Lisa Stokes
    Summer 2025, Summer 2024, Spring 2023 · Official rating 4.11/5
  • Neal Bendesky
    Spring 2026, Spring 2025, Spring 2024 · Official rating 4.31/5